We have properties just waiting for a service station! The information below details a consumer survey conducted during the summer of 2011 regarding demand for gasoline and diesel fuel in Rowlesburg. The numbers are clear: the deamand is there. Next, we need investors. Contact Tim Weaver, Commissioner of Tourism and Econcomic Development at firstname.lastname@example.org, or by phone: 978-270-3847.
ROWLESBURG, WV AREA ESTIMATED VEHICLUAR FUEL CONSUMPTION
This report is based on data collected during the months of July, August and September 2011 in the Rowlesburg area. The survey and data collection consisted of (a) a petition asking local area residents and out of town visitors to sign if they would fill up at a Rowlesburg service station, (b) data downloaded from the U.S. Bureau of Census population and households by county, (c) interviews with CSX personnel, Cheat River Limestone personnel, (d) information provided by various organizations regarding events and numbers of visitors to those events, and (e) anecdotal information from local residents regarding truckers living in the Rowlesburg area.
The petition methodology is far more accurate and predictive of future consumer behavior than standard market surveys. The Rowlesburg petitions required a signature. In addition the survey asked how many miles the respondent drove per week and how many times he or she filled up at a service station. Area residents were defined in the study as persons living in the Rowlesburg postal zip code, 26425.
Out of town visitors were defined as persons living outside of the Rowlesburg postal zip code. A total of 66 truckers was included in the analysis of diesel fuel consumption. Two sources were used: Petitions signed by truckers at a local grocery market and a count provided by Cheat River Limestone of stone trucks hauling from the plant. An estimated 40-60 truckers haul from the Cheat River Limestone plant in Manheim on a fairly regular basis. This number is consistent with the National Bridge Inventory count of 78 trucks crossing Cheat River Bridge in Rowlesburg daily. Although not the only route of haulers (some go up Salt Lick before crossing the bridge), the Cheat River Bridge is the primary route.
The other primary source of data was the 2010 U.S. Census. The petitions were used to generate a profile of local area residents and visitors. The profiles were based on the petitions signed by 322 area residents and 452 out of town visitors. Profile data was used to extrapolate to the number of residents identified in the Census, and to the number of visitors identified by several organizations that sponsor summer and year around activities. Those activities draw thousands visitors to Rowlesburg over the course of a year. Those sources included: The Rowlesburg Community Park, the Szilagyi Center, VFW, Ambulance Service and the Volunteer Fire Department.
A summary of survey results is shown in Table 1 below. These numbers are based on certain assumptions. Those assumptions and the calculations behind the numbers are discussed in the next section of the report.
Photos below show available properties in Rowlesburg for a service station. Both would be ideal. The first shows the building at the former Sander's Sawmill. This building was used as a service station and restaurant, and is ready to go! The next location is the corner of Buffalo and Catherine Streets. Traffic must either stop or slow down to negotiate this intersection. All stone trucks hauling from Cheat River Limestone in Manheim must come to a stop at the location. Both locations are on WV 72. This highway from Parsons to Kingwood, 35 miles, has no service station.
SURVEY OF ESTIMATED GASOLINE
AND DIESEL CONSUMPTION IN
THE ROWLESBURG, WV AREA
Rowlesburg Traffic Count: 6390; Service stations: 0*
Tunnelton Traffic Count: 7010 Service stations: 2
Newburgh Traffic Count: 5660: Service stations: 1
Aurora Traffic Count: 5860 Service stations: 1
* 1 Service Station five miles away.
Data Sources and Assumptions
Non-responses. Each petition was numbered and the signatures
Rowlesburg area population and household figures. This
Data on bridge crossings by trucks. This data comes from the
Local area miles driven per month. We multiplied the average
Local Resident Gasoline consumption. This number is based on
Diesel fuel estimate. We based this on an estimated 50 trucks that
Traffic count data. This sources comes from DOH Traffic counts